Jowaé: first brand of phyto-active cares from the French-Korean research. Inspired by the word harmony in Korean, Jowaé (pronounced [tcho-wa-é]) has been created following the essential need to restore the vital balance of the skin against everyday aggression. The French-Korean Phyto-active research of Jowaé Laboratory has drawn on the ancestral knowledge of the Asian Pharmacopoeia to offer all women the secrets of the perfect complexion of Korean women. True phytocosmetic synergy, it has combined the powers of Korean medicinal and traditional plants with Lumiphenol. A patented active ingredient rich in antioxidant derived from a plant able to resist to the most extreme conditions. It regulates and reactivates the biological mechanisms of the skin. Tested dermatologically on sensitive skin, each Jowaé face care has been incorporated into a ritual care, inspired by Korean rituals. For each need, each skin type, 4 adapted steps, to cleanse, prepare, activate, and correct. Re-balanced, the skin regains its natural harmony and reveals its original light. Jowaé: the perfect balance.